about

OUr team

We are passionate innovators with the expertise, experience, and vision to radically improve the end-of-life planning experience.

Hayley Hughes

Founder

Hughes is an accomplished hospice executive with experience in home and community support services spanning over a decade. She is an established industry leader and a Certified Death Doula. Hughes’ profound understanding of what it means to ensure a good death for individuals and their communities inspired and shaped Deathwishes.

Hailey Lowder

Co-Founder

Lowder provides invaluable concept development, project management, and operational support, playing a pivotal role in shaping the overall user and brand experience. With extensive experience in startups, funeral services, and hospice care, Lowder’s dedication to fostering important conversations about death drives our mission forward.

Andrew Germer

Head of Product AND MARKETING

Germer brings a passion for creative problem-solving and a talent for building products that drive growth. Germer is dedicated to creating compelling experiences—whether through brand development or product design. His expertise in gathering actionable customer feedback and fostering collaboration ensures that Deathwishes delivers meaningful, user-centered solutions.

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